Online shopping in India- Best online deals & discounts
Online or internet-based shopping basically means that instead of going to the physical outlets’ people buy products & services online using the internet. eCommerce in India has been growing at a rapid pace ever since the internet was introduced in the country in 1995 by Videsh Sanchar Nigam Limited. There are various websites and apps where shopaholics can go and order products of their choice, preference, and need. The youth brigade of India forms the core of the customer base when it comes to online shopping in India! B2B online shopping is done mainly during the daytime while the B2C shopping orders are placed mainly in the evenings when people reach their homes after a stressful day at work.
There are several reasons why online shopping in India has grown at such a fast rate in the last 2 decades. Some of these are:
1) Huge Private Investments: Both international and domestic e-commerce firms have invested big in the eCommerce sector in India in the recent past. This has generated huge demand for their products on the internet hence giving a big push to this kind of shopping in India. Many small and big businesses entered into e-commerce space in recent years. To start an e-commerce market place you just need to search for an efficient e-commerce website development company that can design and develop your website and make your business online.
2) Digital India Program: The Government of India has been promoting digitization and digital literacy in the country in a big way. This has given a big boost to shopping online in India. As internet penetration and digitally literate people are growing in the country and India is getting a better and a bigger fillip!
3) Beneficial to Buyers: There are many benefits for the buyers which includes some of the best online deals & discounts. Such offers among other benefits prompt the buyer to buy products & services online instead of buying them from physical stores near them!
4) Large Online Consumer Base/Market Potential: India has the second-largest population in the world which makes it a perfect market for online shopping! A large and ready market for selling products through a website is a big reason for the success of online shopping in India.
5) Multiple options easy, safe & secure payments: Since gateway payment options are better than payments in cash, both consumers and sellers prefer online shopping instead of the traditional ways of shopping which has promoted online shopping in India in a big way. Most of the e-commerce websites use SSL services in India to make their website secure.
This list of reasons explaining the fast growth of eCommerce in India is incomplete until we specifically look at the reasons why online buyers prefer online shopping to physical shopping.