Category: Marketing
How to Have More Inclusive Brand Marketing—Authentically
1. Cater to your target audience, not to everyone. Inclusive marketing isn’t about trying to find a stock photo with every possible demographic crammed into it. Instead, it’s about knowing your business inside and out, and making sure that your target audience is well-represented in your marketing campaigns. Remember: Your customers can tell the difference…
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Social Media Optimization: The Most Lethal Brand Marketing Weapon
Social media optimization is a chance for companies big and small, to build on their brand awareness. Social media optimization is often the marketing campaign that follows after or along with SEO. Many businesses are starting to use social media optimization as part of their marketing campaigns. This helps companies understand what the consumers want, what…
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Doing Competitive Business with Brochure Printing and Branding
But do not worry because this will not cost you that much. All you need is a creative imaginative that can come up with innovative ideas. Admit it, many companies out there also offer the same benefits and claim the same features as your products or services. It is therefore a big challenge for you to…
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